Design with intent
Business with purpose
What I believe
Values-led businesses and organizations are the true innovators building for tomorrow while making the world a more vibrant and exciting place to live in today.
They are better businesses boasting financial success and equal commitment to you and I by vitalizing the communities they touch and respecting the environment we live in.
Who I work with
Established global businesses, medium-sized enterprises, and small start-ups all come to me with new challenges – and I do love a good challenge.
Fortunately, I love great solutions even more. These have included mobile apps and interactive games to content-rich, responsive websites, social media solutions, and new fresh brand experiences that extend beyond digital into the real world.
What I do
It's my mantra. In order to innovate it is best to understand the context within which the challenge lies. Always.
Whether we are creating something entirely fresh and new or to re-think existing strategies, purpose and direction, it is by understanding our audience, the environment and societies in which they live, and the history and culture that is their experience that we can dialogue with them.
How I do it
Design thinking is powerful and transformative. It questions, analyzes, and pushes; it is at once creative and logical. And it's collaborative.
I'll work very closely with you and your team to design experiences that meet clearly defined needs. We often exceed expectations by enabling a shift in thinking to reveal innovative solutions and fresh perspectives. See more on my process for product design.